ABOUT ME
I’m a creative & proactive traditional & digital marketer with extensive B2C & B2B marketing experience. With a proven track record of accurately developing & implementing marketing initiatives that enhance relationship building and work processes. Adept at developing and maintaining detailed analytical processes that reduce redundancy, improve accuracy and efficiency, and achieve business & ROI objectives.
Up to date with the latest marketing tools such as Adobe Creative & Marketing Cloud, Marketo, Hubspot, ActiveCampaign, Unbounce, Mailchimp, Hootsuite; website platforms from the simple & easy to manage GoDaddy & Wix.com to WordPress, Kentico, and eCommerce platforms like Shopify.
Jim Davidson, Founder & Competitactician at Competitactics
Melissa is one of the most creative, detailed-oriented and analytical professionals that I've ever worked alongside.
Dr. Andreas Strebinger, Associated Professor at Vienna University of Economics & Business Administration and York University.
Melissa was always extraordinarily committed to getting things done at high quality. I was particularly impressed with her strong grasp of what is essential at any given time to achieve goals set. Her always optimistic spirit makes her a pleasure to work with, even for the tough and difficult projects.
Lorne Foster,
Professor at York University
She has innate qualities of leadership and social innovation. She possesses a strong work ethic and an enthusiastic desire for knowledge that I found both enjoyable and inspiring as her professor, and was infectious among her fellow students. She has translated her talents into an ascending professional career with limitless possibilities.
